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Welcomeframe

Policy

Acceptable Use Policy

This policy is part of the Terms of Service. It sets out what the service may not be used for. The first section is specific to accommodation and is the one most likely to matter to you.

Effective
2026-08-20
Applies to
newinnellonhotel.com
Questions
support@newinnellonhotel.com

Rules specific to this service

Welcomeframe makes short films of real places for people who are about to stay in them. That creates obligations no general image tool has, and these are the ones we enforce hardest.

  • Only upload photographs of accommodation you own or manage, or for which you hold the owner’s permission. Taking another host’s listing photographs and running them through this service is not permitted.
  • Do not confirm a photograph as current when it is not. The tick that says a photograph shows the place as it is now is a statement you are making. Do not make it about a room that has since been changed, stripped, damaged or let to someone else.
  • Do not use output to advertise accommodation that does not exist, is not available to book, or differs materially from what the film shows.
  • Do not attempt to produce a room from a description. The product does not offer this, and trying to work around the approval step in order to get it is a breach of this policy.
  • Do not present a film as a survey, a condition report, a floor plan or an accessibility assessment. It is none of those things.
  • Re-generate when the room changes. Continuing to send a film that no longer matches the room is a misleading description, whoever made the film.

Unlawful content

Do not use the service to create, store or distribute anything that:

  • breaks any law that applies to you or to us;
  • infringes anyone’s intellectual property rights;
  • is defamatory, or that harasses or threatens a person;
  • breaches a court order, a reporting restriction, or a duty of confidence.

Child safety

Any content that sexualises or endangers a child is absolutely prohibited. We report such material to the relevant authorities, including the National Center for Missing and Exploited Children where applicable, and we close the account immediately and permanently without refund. There is no warning step and no appeal.

Do not upload photographs in which children are identifiable. A welcome film does not need them, and the model in this product is instructed never to place people in a frame.

Real people, consent and likeness

  • Do not upload photographs in which a person is identifiable without that person’s consent — a guest in a lounge, a member of staff, a neighbour through a window.
  • Do not use the service to produce a likeness of a real person, an impersonation, or anything of that kind. It is not built to do this and attempting it is a breach.
  • Do not clone anyone’s voice or use the service in a workflow that does.
  • Do not create non-consensual intimate imagery of anyone, in any form.

Harm and harassment

  • No content promoting or instructing violence, weapons, explosives or cyberattacks.
  • No content promoting self-harm, suicide or disordered eating.
  • No hate speech, and no content that attacks or demeans people on the basis of a protected characteristic.
  • No targeted abuse, stalking, doxxing or coordinated harassment.

Deception and fraud

  • No fraud, scams, phishing or fake reviews.
  • No fake listings, and no films of properties you are not in a position to let.
  • No election disinformation.
  • No impersonating Welcomeframe, our staff, or any other business.
  • No presenting generated output as a photograph taken on a given date, when it was not.

Regulated subjects

Do not use the service in connection with:

  • financial, medical or legal advice presented as professional counsel;
  • adult sexual content of any kind;
  • gambling services;
  • the sale of controlled substances, prescription medicines, tobacco, or weapons;
  • the sale or promotion of cryptocurrency, token offerings or investment schemes.

Trade marks and copyright

  • Do not upload material you do not have the rights to, including photographs taken by a photographer you have not licensed.
  • Do not use another business’s trade marks, branding or protected marks in output.
  • Do not use accreditations, awards or certifications you do not hold.

If you believe content on the service infringes your rights, write to support@newinnellonhotel.com with enough detail to identify the work and the content, and we will investigate.

Abuse of the platform

  • Do not circumvent the allowance, rate limits, watermarks or access controls.
  • Do not scrape, reverse engineer or attempt to extract model weights or prompts.
  • Do not resell access, or run the service on behalf of others as an undisclosed intermediary.
  • Do not run automated traffic against the service beyond what a normal person using it would generate.
  • Do not probe, scan or test the security of the service without written permission.
  • Do not share one account between several businesses.

Legal and export restrictions

The service is a general-purpose creative tool and is not subject to specialist export control. It is nevertheless not available to anyone in a country or territory that is the subject of comprehensive trade sanctions, and not available to any person or entity on a sanctions list maintained by the United Kingdom, the European Union or the United States.

By using the service you confirm that neither of those applies to you, and that you are not acting on behalf of anyone to whom they do apply.

How we enforce this

Depending on what has happened, we may:

  • remove the content;
  • write to you and ask you to put it right;
  • restrict a feature or reduce an allowance;
  • suspend the account while we investigate;
  • close the account permanently, without refund;
  • report the matter to the police or another authority.

Where it is reasonable, we warn first. For child safety material, unlawful content, fraud, or an attempt to compromise the service, we act immediately and without warning. If you think we have got it wrong, reply to the notice and a person will look at it again.

Reporting abuse

Email support@newinnellonhotel.com or call +44 7222190682. Tell us what you saw and where. We acknowledge reports within one business day, and sooner for anything involving a child.

This policy is part of the Terms of Service.