The agreement
By creating an account or using Welcomeframe at newinnellonhotel.com, you agree to these terms. If you do not agree to them, do not use the service.
The service is provided by NEW INN HOTEL LIMITED, registered office 14 Market Street, Ellon, Aberdeenshire AB41 9JD. In these terms, “we”, “our” and “us” mean NEW INN HOTEL LIMITED; “you” means the person or the business using the service; and “the service” means Welcomeframe and everything it does.
These terms incorporate the Acceptable Use Policy, the Refund and Cancellation Policy, the Content License, the AI Disclaimer, the Privacy Policy and the Cookie Policy. Read them; they are short, and they say things this page does not repeat.
What the service does
Welcomeframe takes photographs you supply of accommodation you control, helps you order them into a sequence of shots, generates a still frame for each shot, and — once you have approved a frame — produces a short moving clip from it. It then assembles the clips into a film you can export in portrait and landscape.
Three limits are part of the product, not marketing:
- Motion requires an approved frame. A clip cannot be produced except from a still frame you have approved, and that frame must itself derive from a photograph you uploaded. There is no route by which a description alone produces a room.
- Only the camera moves. The generation step is constrained to camera movement and light. It is not permitted to add, remove or alter objects, proportions, materials, colours or the view through a window, and it does not place people in a frame.
- Films are delivered without an audio track. If you want music on a finished film, add it where you publish it, using a licence you hold.
None of that makes the output a statement of fact about your property. See the limits of the output.
Your account and age
- You must be at least 18 to open an account or to subscribe.
- You must give accurate registration details and keep them current, including a working email address, because that is how we reach you about renewals and failed payments.
- You are responsible for keeping your password secret and for everything done through your account. Tell us immediately at support@newinnellonhotel.com if you think it has been used by someone else.
- One account per person or business. Do not share, sell, rent or transfer access, and do not resell the service.
What you must not do
The full list is in the Acceptable Use Policy. Four points from it are important enough to state here as well:
- Only upload photographs of accommodation you own or manage, or for which you have the owner’s permission. Do not upload photographs of somebody else’s property.
- Confirm honestly that each photograph shows the place as it currently is. Ticking that box about a room that has since changed is a misuse of the service.
- Do not use output to advertise accommodation that does not exist, is not available, or materially differs from what is shown.
- Do not attempt to bypass the approval step, the allowance, rate limits or access controls.
Subscriptions and renewal
There are three tiers: Free, Frame and House. Paid tiers are subscriptions. Before you enter any payment details, the checkout page shows you, on the same screen:
- the tier and what it includes;
- the price and the currency, which is USD;
- the billing period, monthly or yearly, and the date of the first charge;
- that the subscription renews automatically at the same price until you cancel it, and the date on which the next charge will be taken;
- how to cancel, and where the cancel control is;
- a link to these terms and to the Refund and Cancellation Policy.
You must tick a separate box to agree to those recurring terms. It is not bundled with anything else and it is never pre-ticked. If you do not tick it, no subscription is created and no charge is taken.
Your subscription then renews automatically at the end of each period, at the price that applied when you subscribed, until you cancel. We email you a reminder before each yearly renewal, and before any monthly renewal that follows a change in price. If we ever change the price of a subscription you already hold, we will tell you at least 30 days before it takes effect, and you may cancel before then rather than accept it.
What an allowance is
Each tier includes a monthly allowance, described in credits. Credits are:
- a unit of service usage, and nothing else — they measure how much of the service you have used;
- not money, and not a stored balance — they have no cash value, they are not a wallet, they are not electronic money, and they are not a virtual currency;
- not redeemable and not transferable — they cannot be exchanged for cash or moved to another account;
- not refundable once consumed.
The allowance resets at the start of each billing period and does not carry over. An allowance you did not use is not saved up and is not paid back. There are no top-up packs and nothing to buy separately: if you need more in a given month, you move to a higher tier, and you can move back down afterwards.
We may adjust what a given action costs in credits, for example if the underlying cost of generation changes. If we increase the cost of an action, we will tell you at least 30 days beforehand and you may cancel before it takes effect.
Payment
Prices are shown and charged in USD. Payments are handled by our payment provider; full card details are entered on their systems and never reach ours. By subscribing you authorise recurring charges to the payment method you gave us, on the schedule set out at checkout, until you cancel.
Prices are exclusive of any sales tax, VAT or equivalent that we are required to add. Where tax applies, it is shown before you confirm, and the total you agree to is the total you are charged.
If a charge fails, we will try again and email you. If it keeps failing, we may pause access to paid features until payment succeeds. You keep your account, your photographs and your past output while a subscription is paused.
Cancelling
You can cancel at any time in Billing, inside your account, in the same place you subscribed. It takes one action. There is no phone call, no email request, no form to complete, and nothing standing between you and the control.
Cancelling stops the next renewal. You keep everything the tier includes until the end of the period you have already paid for, and you are not charged again after that. Your account then continues on the Free tier unless you delete it.
Refunds
The Refund and Cancellation Policy sets out when we refund and how to ask. In summary: we do not refund part of a period you have already had access to; where a generation fails or is unusable we re-run it or restore the allowance it consumed; and where that keeps happening, we refund.
Ownership of content and output
- We own the service — the software, the interface, the brand and the underlying technology. Nothing in these terms gives you any of it.
- You own your content — the photographs and notes you upload remain yours. You grant us only the limited licence needed to host, process and deliver them, set out in the Content License.
- You own the output — the frames and films generated from your content are yours to use, subject to these terms and the Acceptable Use Policy. We do not claim rights over them and we do not use them to promote the service without asking you first.
We cannot promise that output is original or that it does not resemble something else. Generative systems do not work that way, and you should assume nothing about the copyrightability of a generated frame in your own jurisdiction.
The limits of the output
The full statement is in the AI Disclaimer. The part that matters most to this product:
A film produced by Welcomeframe is not a statement, representation or warranty by us about your accommodation — not about its size, its layout, its aspect, its facilities, its accessibility or its condition. You are the one who knows the property. Check every film against the real room before you send it to a guest or attach it to a listing, and correct or discard anything that does not match.
Descriptions you give to guests and to booking platforms remain your responsibility, and consumer protection law in your own country applies to them.
Availability and changes
We aim to keep the service available and working, but we do not promise it will be uninterrupted or error-free. We may add, change or withdraw features. If we withdraw a feature that is a material part of the tier you pay for, you may cancel and we will refund the unused remainder of your current period.
We may update these terms. Changes are posted here with a new effective date, and material changes are emailed to registered users at least 14 days before they take effect. If you do not accept a change, cancel before it applies; continuing to use the service after that date means you accept it.
Suspension, closure and rescission
You may close your account at any time from your account settings. Closing it deletes your content in line with the retention periods in the Privacy Policy.
We may suspend or close an account that breaches these terms or the Acceptable Use Policy, that is being used unlawfully, or where we are required to by law. Where it is reasonable to do so we will warn you first and give you a chance to put it right. Where a breach is serious — content involving children, unlawful material, fraud, or an attempt to compromise the service — we act immediately.
Either of us may rescind this agreement where the other is in material breach of it and has not remedied that breach within 14 days of being asked to in writing. If we rescind because of your breach, no refund is due. If you rescind because of our breach, we refund the unused remainder of your current period.
Sections that by their nature should survive — ownership, liability, and governing law — do so after this agreement ends.
Liability
Nothing in these terms limits or excludes our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited or excluded. Nothing in them affects your statutory rights as a consumer.
Subject to that:
- We are not liable for loss of profit, loss of business, loss of bookings, loss of goodwill or reputation, or for any indirect or consequential loss.
- We are not liable for a loss caused by your use of output you did not check against the real room before publishing it.
- Our total liability arising out of or in connection with this agreement is limited to the amount you paid us in the 12 months before the event giving rise to the claim.
The service is provided as it is and as available. Except as these terms and the law expressly provide, we give no warranties about it.
Your statutory rights
If you are a consumer, the Consumer Rights Act 2015 gives you rights in relation to digital content and services: they must be of satisfactory quality, fit for a purpose you made known to us, and as described. If they are not, you may be entitled to a repeat performance or to a price reduction. Those rights are not limited to a fixed number of years, and nothing in these terms takes them away.
Where you are a consumer buying digital content or a digital service at a distance, you normally have 14 days to change your mind. Because the service is supplied immediately and you ask us to begin at once, that right ends once supply has begun, and you acknowledge this at checkout. Your right to a remedy if something is faulty is unaffected.
If you use the service in the course of a business, the consumer rights described in this section do not apply to you.
Time limits for court action
Your statutory rights under the Consumer Rights Act 2015 are not limited to a fixed number of years. Separately, under the Prescription and Limitation (Scotland) Act 1973, a claim in the Scottish courts must generally be raised within five years. In England and Wales the equivalent period is six years.
This is the window in which a court claim may be raised. It is not a guarantee period, it is not a warranty, and it does not mean we cease to be responsible for something after five years.
If something goes wrong
Write to support@newinnellonhotel.com or call +44 7222190682. We reply within one business day and try to resolve complaints within five. Tell us the account email, what happened, and what you would like us to do.
Please come to us before raising a payment dispute with your card issuer. A dispute takes weeks, we are usually able to fix the problem in a day, and we may suspend an account while a dispute is open and being investigated.
If you are resident in Scotland and your claim is for £5,000 or less, you may be able to use Simple Procedure in the Sheriff Court. It is designed to be used without a solicitor.
Consumer help
If you live in Scotland, free advice is available from consumeradvice.scot, funded by the Scottish Government. That service is available to Scottish residents only. Consumer Scotland is the statutory consumer body, and Trading Standards Scotland handles enforcement.
If you live outside Scotland, contact the consumer advice body in your own country. Wherever you live, the mandatory consumer-protection rules of your country of residence continue to apply to you, and nothing in these terms displaces them.
Governing law and jurisdiction
These Terms and any dispute or claim arising out of or in connection with them (including non-contractual disputes or claims) are governed by and construed in accordance with the law of Scotland.
The Scottish courts have non-exclusive jurisdiction. Nothing in this clause affects your right, as a consumer, to bring proceedings in the courts of the country where you are resident, or to rely on mandatory consumer-protection rules of that country.
General
- These terms, together with the policies they incorporate, are the whole agreement between us about the service.
- If any provision is found to be unenforceable, the rest continues to apply.
- If we do not enforce a right immediately, that is not a waiver of it.
- You may not assign your rights under these terms without our written agreement. We may assign ours to a successor of the business, and will tell you if we do.
- A person who is not a party to these terms has no right to enforce them.
- Neither of us is responsible for a failure to perform caused by something genuinely beyond our reasonable control, for as long as that lasts.
Questions about this document: support@newinnellonhotel.com.